Jemma Kidd Light as Air foundation

I was very curious about this foundation after reading Viviannas’s recommendation and decided to give it a try – you guys might know by now that I’m obsessed with finding the perfect foundation (this being my favorite at the moment). In my opinion foundations can make or break a look, getting the right base is definitely the most important step in my makeup routine.

As the availability of this foundation is more or less non-existing in France I got this foundation from FeelUnique’s website. This is definitely a downside about this product as a lot of people like to try and swatch foundations on before buying them. The color range is also pretty limited, I have it in shade #2 which is a pretty good match for my skin, however it can look slightly too yellow on some days as it does have some yellow undertones.

I use my fingers to apply this, it spreads like a dream without being too heavy. It has a medium coverage but can definitely be built up. It feels very light on and makes my skin look smooth, poreless and flawless. It does a great job when it comes to evening out my skin tone and leaves a beautiful matte/satin finish. It’s completely shine free – even in the humid and hot weather in Rio. I’d say the coverage is pretty good for something that feels so light on the skin.

The packaging is very simple and light which is great for traveling, however as the surface is black and pretty matte it can easily look greasy if you touch it after applying foundation. Also it’s a squeezy tube meaning it can tend to overflow as well as the cap can get pretty messy.
Overall I’m enjoyig using this foundation,
it is great for every-day use and feels very light on as well as it leaves a beautiful, matte finish. :)

Do you have any experiences with the Light as Air foundation? What is your favorite foundation at the moment?

Hanne Sagstuen

Norwegian New Yorker Hanne Sagstuen a fashion model, art director and editor in chief. Beautylovin is the website where she shares her take on life, travel, beauty and everything in between.

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  1. Méli

    My favorite foundation is “Unifiance” de La Roche-Posay, is great for my oily and sensitive skin ! Bisous j’adore ton blog ! :)

  2. Marina(Makeup4All)

    I’ve heard so many great things about this one but haven’t tried it myself. My favourite foundation at the moment is Daniel Sandler Invisible Radiance Foundation and Concealer. I also like RBR Tinted Moisturizer.

  3. Raquel

    great review, Hanne :)

    I really like this foundation :) I have the shades #1 and #2 :) Now I’m in between shades so to use it i’d have to mix both ;) I have nothing to say against it… even though I think in the winter it was a tiny bit drying for me, I think…
    I really like the finish is gives and how easy it is to apply :)

    However, my absolute favourite is stil the Make Up For Ever HD foundation :) as far as finish, lasting power, colour range… etc! :)

    xx raquel :)

  4. Line S

    Denne er min favoritt også. Jeg har farge nr 1 og den passer perfekt. Synes den er superenkel å påføre og gir et veldig naturlig resultat.

    1. Author

      I prefer Kanebo, it feels lighter and gives a really nice glow to the skin. I wouldn’t recommend it if you have oily skin though ;)

  5. Anique

    I’m thinking about buying this foundation because all of the positive reviews. I need NC20 in m.a.c foundation. Do you recommend shade #2 of Jemma Kid Light as air? In Diorskin Nude i wear shade 020. I really hope you can help me out! :) thanks!

  6. Celleste

    Wow, that foundation is beautiful on you, photographs well too! I really wish it were available in Canada. Even Bourjois costs about the same as MAC here.

    Since you’re a fan of natural looking foundations, I was wondering if you have an opinion on the MUFE Face & Body? I had the same experience as you with the MUFE HD (wearing off in places, shiny) so our skin types might be similar. I’ve pretty much settled on the F&B even tho it’s far from perfect but I’m considering looking for a new, more mattifying foundation. Would you recommend ordering the Jemma Kidd Light as Air?

    1. Author

      Thank you Celleste! :) Unfortunately I haven’t tried MUFE Face & Body. Jemma Kidd is a great natural-looking matifying foundation so I’d definitely recommend it. Also, Kanebo Lasting Velvet is more matifying than Fluid Finish. Good luck! :)

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